Having bought hundreds of hand dyed sock yarns in my knitting life, I slowly noticed something odd with the prices of these yarns. All of them are 100-115g skeins in either 100% superwash merino or a mostly merino-nylon blend, yet the price range is quite large. Some are overly expensive (Fiesta Baby Boom $31.95, Prism Saki $31.85) while others are totally cheap in comparison (small indie dyers on Etsy that charge $20/skein). GIven that the base yarn that they use are pretty much the same and the dyes that they use are the same (Jacquard, Dharma or Lanaset), what could account for this price discrepency?
And honestly, I don’t care how beautiful your colors are: if you price your yarns above $25/skein, I simply won’t be buying your yarns. Seeing that you have to account for inflation in the future, you really shouldn’t price your yarns that high. (I have Miss Babs Yummy 2-ply sock yarn with price tags that read, $21, 22, 24, and now $26. Can you imagine she had set her prices at $30 to begin with? No one will pay $36 for a 400yd/100g skein of 100% superwash merino (unless some Hollywood celebrity or someone really famous made it)
I’m pretty sure places like Fiesta intentionally price it high so they can give big discounts. (they have 40-50% sales ALL the time) Other smaller dyers who charge $30/skein for their regular merino yarns comes off to me as……cocky. I mean, it’s one thing to have pride in ones work but to set your prices so high as to ignore market rate seems like hubris.
I’m not a huge fan of Madelinetosh but the one good thing they did was price their yarns relatively low for the yarn lines they sell on their own site. Their 80/10/10 merino-cashmere nylon is $22/skein, which is extremely well priced for that fiber content. (yarn lines sold in yarn shops are priced higher).
Another thing I don’t understand: why price your merino-silk blends the same as your regular merino? This makes no sense to me. I know the the silk blend base costs more money and silk blends conjure a more luxurious image, so why price it the same or nearly the same as your regular merino blend?
Sitting here surrounded by beautiful hand dyed yarns that retail for $24 or less, I really wonder how some of these dyers come up with their crazy prices. Oh well, whatever floats your boat. (Good luck making the big bucks!)